Due to its own architectural limitations, the current system of the enterprise has poor operational performance, which seriously affects daily business efficiency. The company needs to build a management platform covering the entire lifecycle of pre-sales, in-sales, and after-sales, achieving a win-win situation of cost reduction and customer experience improvement.
Integrating backend business management and sales platforms, achieving unified platform management, full process coverage, and sales automation.
Building a CRM marketing platform based on SAP Commerce, the platform includes a dealer front-end mall portal, order management module, financial management module, after-sales management module, and basic modules to manage the enterprise's lead-acid battery sales, after-sales, and financial settlement business.
The marketing management platform is geared towards improving transaction conversion rates, utilizing customer experience optimization as a means to achieve this goal, and encompasses the entire lifecycle from pre-sales to post-sales.
Founded in 1972, SAP is one of the leading Enterprise Resource Planning (ERP) vendors in the enterprise market. Since its founding, SAP has developed its expertise in In-Memory databases (with the launch of SAP HANA), BI, mobility, the Cloud (with HANA Cloud Platform and HANA Enterprise Cloud) and IoT.
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