A data and AI strategy defines how intelligence will operate inside the organization. It sets out the architecture, the data foundations, the decision systems, and the governance required to make AI an integrated operational capability rather than a series of isolated initiatives. Drawing on more than 30 years architecting data and intelligence at the heart of organizations, Keyrus designs strategies that connect business ambition to the systems that make it operational. The result is a clear plan for moving from experimental AI to industrial AI.