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How in sync are your sales and marketing teams? When marketing initiatives span such a wide variety of channels, it’s critical to understand exactly how they support sales. If you don’t have the right tools in place, your teams might be siloed, making it difficult to calculate marketing ROI.
Measuring your marketing spend and sales performance together shows you which campaigns have been most effective, helping you further optimize your efforts and make adjustments over time. Even further, machine learning can help you identify the ideal marketing channels that will have the biggest direct impact on sales and revenue.
We built a data dashboard with Tableau that shows you how your marketing spend correlates to revenue so your teams can work together in better harmony. This sample data set analyzes media spend across various channels. Find the dashboard on Tableau Public.
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Press release
Keyrus named amongst Top B2B Companies on Clutch
The Keyrus team is excited to announce that we’ve been named one of the top 1000 companies on Clutch’s platform in 2022! This is the second year that Keyrus has been recognized by Clutch as a top company and B2B leader.
Webinar
PDF Parsing with Alteryx Intelligence Suite
In 20 minutes, we’ll teach you how to use Alteryx Intelligence Suite to eliminate common problems and inefficiencies in accessing data from .pdf files. In the past, you’d need to run custom Python and complex parsing logic to get any usable data from a pdf. Now, you can parse PDFs with out-of-the-box features in Alteryx Intelligence Suite.
Webinar
Modern Cloud Analytics in Action: Keyrus and Red Ventures
The cloud offers new opportunities to save you time and money, allowing you to shift focus from maintaining growing servers and upgrading infrastructure to making your data work for you and the success of your business. Watch the webinar and Q&A to learn how AWS, Tableau, and Keyrus worked together to help Red Ventures migrate to a powerful cloud BI tool that created new pathways for success and a modern data culture.
Event
Pharma/Biotech GTN Summit 2022
Keyrus & Anaplan Sponsor Life Science Gross-to-Net (GTN) Summit
Press release
Keyrus Achieves AWS Data and Analytics Competency Status
Keyrus achieved Amazon Web Services (AWS) Data and Analytics Competency. To receive the designation, AWS Partners must possess deep AWS expertise and deliver solutions seamlessly on AWS.
Webinar
Live Webinar: Lessons on workforce capacity planning and optimization from Optum (UnitedHealthcare)
Wednesday, November 9th, 2022 @ 12:00PM Central Time (US and Canada)
Webinar
Tableau Embedded Analytics: Optimizing insights from Salesforce data
Want to optimize your visual analytics in Salesforce? You need the right tools. Tableau Embedded Analytics can be used to help you build and visualize reports in Salesforce.
Success story
How C&S Wholesale Grocers maximized ROI with an analytics center of excellence
C&S Wholesale Grocers worked with Keyrus and Alteryx to implement an analytics center of excellence to help them efficiently and effectively achieve business objectives, maximize return on investment (ROI), and standardize best practices.
Success story
Implementing a cloud security automation tool at a global consulting firm
Keyrus partnered with a consulting firm to build an in-house cloud security solution that would automate their verification processes and keep their information safe.
Success story
Leveraging Salesforce to improve operations at Pajama Program
Keyrus partnered with Pajama Program, a nonprofit organization, to review their Salesforce architecture and improve overall operations.