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Expert opinion

Continuous training yields a real competitive advantage

Written by Craig Andrew, Head of Data Analytics at Keyrus

Businesses that fail to invest in continuous training to enable keeping up with today’s fast-paced digital landscape, risk falling behind. The rapid evolution of technology and data analytics means that employees must constantly refine their skills to stay competitive. Companies that prioritise ongoing education create a culture of growth, innovation, and resilience—key factors for long-term success.

The transformative power of continuous education

Businesses across industries are experiencing unprecedented change, driven by advancements in artificial intelligence, data analytics, and automation. Employees can no longer rely on a static skill set acquired years ago. Instead, organisations must foster a culture of continuous learning, where employees are encouraged to upskill and adapt to new tools and methodologies.

BI tools are becoming easier and easier to use due to advancements in modern technology. However, this does not mean that businesses should stop investing in training. Quite often, we see that while modern tools enable businesses to move quicker, they do not necessarily equate to more value. Without proper training, employees may follow incorrect approaches, leading to duplication of BI efforts and creating a nightmare to manage. Effective training ensures that employees use these tools efficiently and strategically, maximising their impact on the business.

In my experience as a Certified Tableau Trainer since 2015, having trained over 1000 individuals across the African continent, I have seen firsthand the transformative power of continuous education. Employees who are equipped with the right knowledge and skills not only perform better but also bring innovative solutions to their organisations. As I often tell my trainees, "Investing in your skills today ensures that you remain relevant and invaluable tomorrow."

The Competitive Advantage of Training

Companies that prioritise continuous training experience several tangible benefits:

  • Increased Productivity:

    Employees who receive regular training can work more efficiently, reducing errors and increasing output.

  • Higher Employee Retention:

    Staff members who feel valued and invested in are more likely to remain loyal to their employers.

  • Improved Decision-Making:

    Knowledgeable employees make data-driven decisions that benefit the company’s bottom line.

  • Adaptability to Change:

    Businesses that embed learning into their culture can pivot quickly in response to new industry trends.

Strategic Partnerships for Effective Learning

Many organisations struggle to deliver high-quality training internally due to resource constraints. This is where forming strategic partnerships with specialised service providers like Keyrus becomes crucial. Working with an experienced training provider ensures that employees receive expert-led instruction tailored to their industry needs. These partnerships enable companies to bridge skills gaps effectively and keep their workforce agile.

Conclusion

As the world continues to evolve at an unprecedented pace, companies cannot afford to treat training as a one-time event. Instead, they must embed continuous learning into their corporate strategy to empower employees and drive business success. By investing in upskilling initiatives and leveraging strategic partnerships, organisations can future-proof their workforce and stay ahead in an increasingly competitive marketplace.

We can help your organisation to derive the greatest value from your data by promoting a real data-driven culture and driving business-wide enablement through a variety of technology training courses. Contact us at sales@keyrus.co.za

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Durban

10 Flanders Drive Mt Edgecombe 4302 Kwazulu Natal

Phone:+27 87 350 8860